I speak for myself right here and say that in my constant challenge of being perfect and cool and "followable" on Instagram I have/am/suffer terribly every day from being awkward and very un-social on social media.
It's weird right.
We're super cool and chic in real life but then we get behind Instagram and we turn all weird. Like someone getting behind the wheel after a few drinks. Fumbling all over the place like we've never written a sentence before?
Are you nodding your head?
Here are some tips on being more SOCIAL:
- Social Media is for being SOCIAL. People go to Instagram and Facebook to connect with other people and look for things that are relatable, funny and entertaining which brings me to my next thing...
- Don't be too "sales-ly" on your feed. Sell to your customers via their inbox - that's where they want to be sold to and expect it. Not in their feed. And if you do, try and make it subtle.
- Lastly, when writing your captions try to either ENTERTAIN or EDUCATE. Do you're best to connect with your following by talking about something they could understand, can relate to or you know they'll think is funny?
I know from my own customers and my own experience on Instagram, we're all looking for that relateable factor so try and be that for them.
And that's it!
Let me know how you go, share this with anyone you think needs to read this and please DO leave your comments below.
Love, Sandra-Lea xxx